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StarHub introduces Dynamic Ad Pods for live TV
StarHub, in partnership with Hoppr, has launched Dynamic Ad Pods, a pioneering solution in Singapore that replaces ads in real time on live broadcast TV channels. This innovation allows advertisers to target audiences with precision during live programmes, a feature previously limited to on-demand shows.
Dynamic Ad Pods utilise Connected TV (CTV) Server-Side Ad Insertion (SSAI) technology, drawing on insights from 175 million hours of viewing data. This enables different households watching the same live broadcast to see tailored ads, enhancing relevance and reducing media waste. The ads are seamlessly integrated using Dynamic Break Matching, ensuring minimal disruption to the viewing experience.
The new solution offers flexibility with formats such as skippable pre-rolls and stitched mid-rolls, delivered in full-screen, sound-on environments to maximise engagement. Unlike traditional TV advertising, Dynamic Ad Pods provide personalised ad replacements down to each screen, with built-in brand safety controls and frequency capping.
Beyond television, StarHub’s CTV solution extends campaigns to digital channels like display and WhatsApp, allowing brands to retarget viewers and drive conversions through a connected customer journey. This integration of live TV’s reach with digital media’s precision offers businesses a powerful tool for achieving stronger outcomes.
StarHub’s initiative marks a significant advancement in TV advertising, combining the storytelling power of live broadcasts with the accountability of digital media, ultimately enhancing the viewing experience at home.
Global Asset Solutions appoints new CCO in Singapore
Global Asset Solutions has appointed Leanne Reddie as its new chief commercial officer as the company opens a new office in Singapore to support its growth in the Asia Pacific region. Reddie, who previously held the same position at Chedi Hospitality, brings 25 years of experience in the hospitality industry, having worked with Emirates Airlines, Jumeirah Group, and Rosewood Hotels & Resorts.
Reddie’s extensive background includes a Masters of Business from Murdoch University and qualifications in hotel real estate investments and asset management from Cornell University. Her expertise spans Europe, the Middle East, Africa, China, and Asia Pacific, where she has successfully led teams and managed hotel openings.
Alex Sogno, CEO of Global Asset Solutions, expressed enthusiasm about Reddie’s appointment, stating, “We are thrilled to have someone of Leanne’s calibre joining the team in this latest phase of growth.” Reddie herself commented, “I am looking forward to working with the team and using my knowledge of portfolio management, brand strategy, revenue optimisation, and digital transformation.”
The move into Singapore follows Global Asset Solutions’ merger with Perceptions Hospitality, significantly expanding its presence in the region with nearly 60 luxury and upper-upscale hotels added to its portfolio. The company also released market research indicating that luxury and upscale assets accounted for almost 85% of hotel investments in Asia Pacific during 2024, driven by increased liquidity and a strong dollar.
Global Asset Solutions continues to provide independent hotel asset management services worldwide, managing over $20bn in assets across Europe, Asia, and the Middle East.
Bermaz Auto’s Q1 results fall short amid industry challenges
Bermaz Auto Berhad (BAuto) has reported a significant decline in its first-quarter financial results for the fiscal year 2026, with core net profit plummeting 87% year-on-year to MYR8.8m. The results, which fell short of expectations, were attributed to a 42% drop in revenue and a 48% decrease in vehicle sales, largely due to the absence of new launches and intensified competition in the mass premium segment.
Maybank IBG Research has revised its earnings forecast for BAuto, cutting the fiscal year 2026–2028 estimates by 64%, 46%, and 46%, respectively. The target price has been adjusted to MYR0.68, reflecting a shift in valuation methodology from price-to-earnings ratio (PER) to price-to-book (PB) ratio, which better aligns with BAuto’s strong balance sheet and cash-generative model. The company maintains a net cash position exceeding MYR180m, representing approximately 29% of its market capitalisation.
Despite the challenging quarter, BAuto declared a dividend of 0.75 sen per share, indicating a 105% payout ratio and offering a 5% yield. The company anticipates a potential recovery in margins from the second quarter of fiscal year 2026, supported by renewed principal support from Mazda starting in July 2025.
Looking ahead, BAuto faces a challenging market environment with increasing competition from Chinese brands affecting its Mazda and Kia sales. However, the company has seen an increase in order backlogs, notably for the Mazda CX60 and Mazda 3 models. Maybank IBG Research maintains a ‘Hold’ rating on BAuto, citing the company’s robust balance sheet and dividend capacity as key factors providing downside protection.
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Savills unveils CloutHaus Residences in Kuala Lumpur
Savills Singapore has announced the launch of CloutHaus Residences, a prestigious new development in Kuala Lumpur City Centre (KLCC), offering 615 freehold flats. Developed by TA Global, the 66-storey tower is set to redefine luxury living in Malaysia’s capital with its world-class architecture and exclusive amenities. Scheduled for completion in Q2 2029, CloutHaus will also feature Malaysia’s first Paradox Hotel and 242 Paradox-branded residences.
Located just 50 metres from the iconic Petronas Twin Towers, CloutHaus Residences promises unobstructed views and seamless connectivity to KLCC, Bukit Bintang, and major transport lines. The development offers flats ranging from 549 to 1,216 square feet, equipped with premium finishes and renowned brands such as Gaggenau and Bosch appliances.
Residents will enjoy a 50-metre infinity pool, a Sky Lounge and Bar, wellness and fitness studios, and leisure spaces including a golf simulator and karaoke lounge. The integration with the adjoining Paradox Hotel provides five-star services such as concierge, housekeeping, and in-residence dining.
Tiah Joo Kim, CEO of TA Global, stated, “CloutHaus is more than a development—it is a statement. Every detail has been crafted for those who expect the very best from the places they call home.” Ruben Koh, Senior Director at Savills Singapore, highlighted the development as a compelling long-term investment for Singapore buyers, citing its unrivalled connectivity and premium specifications.
CloutHaus incorporates energy-efficient systems and sustainable materials, aligning with global best practices. Savills will host an exclusive preview of CloutHaus Residences in Singapore on 20 and 21 September 2025 at Paradox Singapore Merchant Court.
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Malaysia’s palm oil inventory rises amidst stable exports
Malaysia’s palm oil inventory saw a rise to 2.2 million tonnes in August, as production increased by 2.3% month-on-month to 1.86 million tonnes, according to a recent report by UOB Kay Hian Research. The report highlights that whilst production surged, exports remained relatively unchanged, dropping slightly by 0.3% to 1.32 million tonnes, contrary to market expectations of a 10-15% increase.
The Malaysian Palm Oil Board’s (MPOB) data for August indicates that the growth in production was primarily driven by East Malaysia, particularly Sarawak, which saw a 9.2% increase. Despite the rise in production, the report maintains a “Market Weight” stance on the sector, suggesting that the current crude palm oil (CPO) price levels are unlikely to see significant upward movement in the near term.
Hap Seng Plantations remains the top pick for UOB Kay Hian, with a “Buy” recommendation and a target price of $0.47 (RM2.20). The report notes that the company’s strong cash position and attractive dividend yields make it a favourable investment.
Looking ahead, the report anticipates that production growth may slow in September, with inventory levels expected to continue rising, albeit at a moderate pace. The potential for increased CPO prices is limited due to a loosening supply-demand balance, with the forecasted CPO price for 2025 remaining at $0.90 (RM4,200) per tonne.
The report also points to potential risks, including weaker-than-expected industry output and incremental demand from regional biofuel policy expansions, which could impact inventory levels and CPO prices.
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UOB Kay Hian reports steady growth in Malaysia’s telecoms sector
UOB Kay Hian’s latest research report reveals that Malaysia’s telecommunications sector experienced a 2% quarter-on-quarter service revenue growth in Q2 2025, largely driven by a shift from prepaid to postpaid services and a strong demand for fibre. Despite this growth, the report highlights that earnings forecasts for Axiata and CelcomDigi have been cut by 6% following their Q2 results.
The report notes that the sector’s core earnings rose by 8% year-on-year and 14% quarter-on-quarter to RM1,552m. However, CelcomDigi’s earnings were impacted by weak prepaid revenues and higher provisions for doubtful debts. Axiata also faced challenges, with a 36% year-on-year decline in earnings due to integration costs and lower associate earnings.
Key drivers for the quarter included cost discipline, a promising enterprise business pipeline, and the continued demand for home fibre services. The expanded sales and services tax, effective from July 2025, has marginally compressed EBITDA margins, with CelcomDigi and Maxis anticipating a 1% impact on their full-year EBITDA.
Looking ahead, the sector is expected to maintain stable operations, with potential catalysts including Axiata’s infrastructure asset monetisation and CelcomDigi’s synergistic savings by 2027. The report maintains a “Market Weight” recommendation for the sector, citing uncertainties around the shareholding structure of Digital Nasional Berhad (DNB) and the potential exit of the Ministry of Finance from DNB.
UOB Kay Hian’s top picks in the sector are CelcomDigi, TIME, and Axiata, with expectations of continued growth and strategic developments in the coming quarters.
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Malaysia and Zetrix AI set Shariah AI standards
In a landmark move, Zetrix AI Berhad and the Government of Malaysia have signed a Letter of Intent to develop a global framework for Shariah-compliant artificial intelligence (AI). The collaboration, witnessed by Prime Minister Anwar Ibrahim, aims to establish certification and governance standards for AI systems aligned with Islamic principles.
Zetrix AI, known for its Shariah-aligned Large Language Model, NurAI, will work closely with Malaysia’s Department of Islamic Development (JAKIM) to ensure the ethical and religious compliance of AI technologies. JAKIM, a leader in halal certification, will guide the certification and governance of NurAI, reinforcing Malaysia’s position as a global leader in ethical AI.
The initiative highlights the need for AI systems that reflect Islamic ethics, moving beyond secular worldviews. It aligns with Malaysia’s halal and digitalisation agendas, aiming to serve over 2 billion people globally. Prime Minister Anwar Ibrahim emphasised the importance of integrating digitalisation and AI with Islamic values.
The collaboration focuses on three key areas: developing Shariah certification and governance frameworks, promoting Malaysia as a global centre for Islamic AI, and creating a trusted platform for Islamic legal rulings via NurAI. This partnership positions Malaysia as a key player in the global Islamic digital economy, projected to reach $574t by 2030.
NurAI, developed in Malaysia, supports multiple languages and complies with national data sovereignty policies, ensuring secure and localised AI solutions. This collaboration underscores Malaysia’s commitment to setting international benchmarks for Shariah-compliant AI.
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Australia and Malaysia boost research collaboration
The Australian High Commission and Malaysia’s Ministry of Higher Education celebrated the achievements of ten Malaysian PhD scholars who recently completed a 12-week virtual research placement with Australian university supervisors. This initiative, part of the Australia-Malaysia Virtual PhD Internship Programme, aims to enhance international research exposure and foster academic networks.
Each participating scholar received an AU$500 stipend to aid their research collaboration. During the Symposium, Acting High Commissioner to Malaysia, Simon Fellows, highlighted the 70th anniversary of Australia’s diplomatic presence in Malaysia, stating, “This programme reflects the modern and dynamic partnership between Australia and Malaysia. By connecting our scholars and researchers, we’re building ties that deliver positive impact for both countries.”
YBhg Datin Noorazah Omar, Undersecretary of the International Relations Division at Malaysia’s Ministry of Higher Education, noted that the programme supports intellectual exchange and builds research capabilities, paving the way for future collaborations in science, technology, and innovation.
The event also featured Three Minute Thesis presentations and guest sessions on academic wellbeing by Dr Theresa Dicke from Australian Catholic University, as well as cross-cultural insights by Dr Show Ying Xin from the Australian National University Malaysia Institute.
The programme has successfully strengthened early career researcher capacity and established enduring research ties between Malaysia and Australia. For more information on the scholars, visit the Australian High Commission’s website.
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SingPost introduces cost-effective US shipping for retail customers
Singapore Post Limited (SingPost) is set to launch Speedpost Direct International Retail on 15 September 2025, a new shipping solution tailored for retail customers. This initiative comes in response to recent changes in US import regulations, which have eliminated de minimis exemptions for shipments. The service offers a Delivery Duty Paid (DDP) solution, ensuring compliance with the new rules and providing transparency at every step.
The Speedpost Direct International Retail service allows retail customers to send parcels to the US using standard packaging options provided by SingPost. Customers can choose between an envelope or a box, both available at fixed rates: S$29 for items up to 0.5kg and S$69 for items up to 2kg. Each shipment’s value must not exceed $100 (US$100). Neo Su Yin, Group Chief Operating Officer at SingPost, highlighted the service’s core benefit: “Our post office staff will assist customers in calculating and collecting all necessary duties and taxes upfront, eliminating the surprise of unexpected fees for the recipient.”
The service covers over 80% of typical shipment sizes to the US. For packages exceeding 2kg or valued over $100 (US$100), customers are advised to use the premium Speedpost Express International service, which offers express delivery within three to six days.
This launch follows significant changes in US customs policy, effective 29 August 2025, which now subjects all commercial items to duties and taxes. SingPost’s new service aims to protect customers from potential delays or parcel seizures, providing a reliable alternative as postal networks adapt to the new requirements.
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Lion TCR secures FDA clearance for hepatitis B therapy
Lion TCR, a clinical-stage biotechnology company that originated from the Agency for Science, Technology and Research (A*STAR) in Singapore, has achieved a significant milestone with the US Food and Drug Administration (FDA) granting Investigational New Drug (IND) clearance for its TCR-T cell therapy, LioCyx-M004. This clearance allows the initiation of phase 1b/2 clinical trials for chronic hepatitis B (CHB), following earlier Fast Track and Orphan Drug designations for hepatitis B virus-related hepatocellular carcinoma (HBV-HCC).
The IND clearance is a pivotal step for Lion TCR, as it marks the first TCRT therapy to enter clinical development for CHB, a condition affecting over 290 million people globally. CEO Xiaoming Peng highlighted the transformative potential of LioCyx-M004, stating, “This triple recognition from the FDA underscores the transformative potential of LioCyx-M004 and validates our strategic approach targeting HBV-associated diseases through TCRT cell therapy.”
LioCyx-M004 is an innovative autologous cell therapy, engineered using mRNA to encode T-cell receptors that specifically target hepatitis B virus antigens. Preclinical studies have shown its ability to reduce viral antigen load and promote T-cell-mediated clearance of infected cells, maintaining a favourable safety profile. Chief Medical Officer Tina Wang noted, “Our ability to successfully redirect our lead candidate from oncology to virology demonstrates the remarkable versatility and broad therapeutic potential of our platform.”
Lion TCR’s approach offers advantages over traditional ex vivo T cell therapies, including shorter production cycles and reduced costs, potentially expanding treatment accessibility. The company is also enhancing its AI-powered TCR discovery platform to address additional solid tumour indications, such as lung, breast, and gastrointestinal cancers.
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