AirAsia has announced a new partnership with HYROX APAC, a collaboration designed to merge fitness, lifestyle, and travel across the Asia Pacific region. This initiative, launched on 23 January 2026, aims to support the burgeoning fitness movement by facilitating seamless travel for HYROX athletes, participants, and fans to key host cities.
The partnership is expected to connect a growing HYROX community, with over 250,000 athletes anticipated by 2026. HYROX, known for its inclusive and accessible fitness races, offers various categories such as Singles, Singles Pro, Doubles, Doubles Pro, Relay Teams, and Adaptive, catering to different fitness levels and abilities. Participants compete in a standardised race format worldwide, which includes a 1km run followed by eight functional movements, repeated eight times.
Upcoming races in the HYROX APAC 2025/26 season include events in Auckland, Osaka, Taipei, Bangkok, Singapore, Brisbane, Hong Kong, Incheon, Jakarta, and Kuala Lumpur. The season will culminate in the World Championships in Stockholm from 18 to 21 June 2026.
HYROX, created by industry veterans Christian Toetzke and Olympic medallist Moritz Fruste, aims to bridge the gap between traditional endurance races and functional fitness. The collaboration with AirAsia is set to enhance the accessibility of these events, turning travel into an enabler of meaningful experiences and shared ambitions.
