AXS, a leading payments platform in Singapore, has unveiled AXS Rewards, a new in-app programme designed to reward users for their routine bill payments. This initiative, launched on 28 January 2026, allows customers to earn AXS Coins for every bill paid through the AXS mobile app, which can be redeemed for vouchers to offset future bills.
AXS, which aggregates bills from over 800 billing organisations, aims to enhance customer experience by providing value through rewards. According to a recent survey, 53% of respondents indicated that utilities and telecommunications bills constitute the majority of their regular payments. This underscores the everyday nature of these transactions and the potential impact of the new rewards programme.
The launch includes a promotional Mystery Box, offering prizes worth up to $88 for a limited time. AXS CEO Quah Chun Han stated, “Paying bills is an essential but uncelebrated part of daily life, and there’s always a desire for more value from services our users already rely on.”
The programme is part of AXS’s strategy to consolidate bill payments on a single platform whilst maintaining simplicity and reliability. By Q2 2026, AXS plans to expand its rewards catalogue to include deals on food, beverages, travel, and more.
AXS Rewards is now available on the AXS mobile app, with full eligibility and redemption terms accessible within the app.
