Media & Marketing
AnyMind secures partnership with Truecaller
AnyMind Group has announced a strategic partnership with Truecaller, becoming the exclusive advertising intermediary for Truecaller's premium inventory across Southeast Asia and the Middle East...
Marketers misjudge AI impact on consumers
A recent report from Braze's 2026 Customer Engagement Review highlights a significant disparity between marketers' confidence in AI and consumers' perceptions in Singapore. Whilst 93%...
APAC drives 50% surge in finance app sessions
Leading analytics firm Adjust has unveiled its Mobile App Trends 2026 report, showcasing a 10% year-over-year increase in global app installs in 2025, with sessions...
Mediacorp reshuffles leadership as Neo retires
Virginia Lim has been appointed as Mediacorp's Chief Content and Talent Officer, effective 1 April 2026. This expanded role will see Lim continue to lead...
APAC brands shift budgets to outcome-driven campaigns
Influencer marketing in the Asia-Pacific (APAC) region is undergoing a significant transformation, as revealed by AnyMind Group's new report, "The State of Influence in Asia...
Mediacorp, Mastercard launch end-to-end media measurement solution in Singapore
Mediacorp has partnered with Mastercard to introduce Singapore's first end-to-end media measurement solution, leveraging anonymised transaction insights to enhance media effectiveness evaluation. This collaboration aims...
Kantar appoints new leader for Southeast Asia cluster
Kantar has announced the appointment of Rika Sharma as the Executive Managing Director for its Southeast Asia Cluster and Singapore business. With over two decades...
AnyMind Group completes MISM acquisition
AnyMind Group has completed its acquisition of MISM Inc, a Japanese creative production studio specialising in vertical, short-form video content. This marks AnyMind's third acquisition...
HDFX launches upgraded Discovery E-Trail game
HDFX Pte. Ltd., a Singapore-based marketing and events agency, has unveiled the latest version of its Discovery E-Trail game, a GPS-enabled interactive platform designed to...
Nielsen appoints Matty Lin as APAC sales leader
Nielsen has announced the appointment of Matty Lin as the APAC regional sales leader, effective immediately. Lin, who will be based in Singapore, joins from...
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