Epson has been recognised by IDC as the leading brand in the Large Format Printer, Graphic Textile, Photo Graphic, and Signage categories across the ASEAN region for 2024. This accolade highlights Epson’s continued innovation and excellence in professional printing, with significant market shares in multiple product categories.
Epson’s leadership in the Large Format Printing category is marked by a 19.2% market share, setting industry standards in Computer-Aided Design and Graphic Products.
In Singapore, Epson commands a 44.5% market share, with Thailand, the Philippines, Malaysia, and Indonesia following.
In the Graphic Textile sector, Epson holds a remarkable 43% market share in ASEAN, driven by innovative products like the SureColor SC-F1030 and the SureColor G6030 DTFilm Printer. The Philippines leads with a 51.1% market share, followed by Indonesia, Malaysia, and Thailand.
Epson also dominates the Photo Graphic (Aqueous Ink) category with a 20.4% market share, offering high-quality photo applications through products such as the SureColor P9530. Singapore leads with a 67.9% market share, whilst Thailand, Malaysia, and Indonesia follow.
In the Signage category, Epson maintains a 10.5% market share, providing advanced Eco Solvent, Latex, and Solvent ink technologies. Singapore holds a 48.5% market share, with Thailand and Malaysia trailing.
Jocelyn Tan, Regional Deputy Director, Commercial Products & Industrial Inkjet, stated, “We’re thrilled to be recognised by IDC as a leader in these categories, reflecting our commitment to innovation and high-quality printing solutions across ASEAN.”
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