Eternal Mark, a leader in global health and wellness, is advancing its international growth strategy by expanding its flagship family nutrition brand, Gumazing. Founded in 2003 by Krishika and Suraj Bahirwani, the company has grown from a small Singapore-based operation to a global enterprise with a presence in over 50 countries. Gumazing, conceptualised in 2019, offers over 47 nutritional products for various demographics, including kids, teens, women, and men.
The brand’s next growth phase involves entering key markets such as Vietnam, Saudi Arabia, the UAE, and the United States. Additionally, Eternal Mark plans to launch 20 new products by Q2 2026, featuring patented hydration sachets and advanced probiotic solutions. This expansion highlights the company’s commitment to building sustainable global wellness ecosystems through innovation, accessibility, and strategic international partnerships.
Eternal Mark’s expansion into new territories and product lines is a significant step in its long-term vision to enhance global wellness. The company’s focus on innovation and strategic partnerships aims to make wellness products more accessible worldwide, reinforcing its position as a leader in the health and wellness industry.