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Krug celebrates culinary artistry with carrot-themed summit

Newsflash Asia

- June 16, 2025

Maison Krug has announced the inaugural Krug Ambassade Regional Summit in Southeast Asia, set to take place in Singapore on 9 July. This event will bring together 11 esteemed Krug Ambassades from across the region to explore the creative potential of this year’s Single Ingredient: the carrot. The summit aims to craft refined culinary expressions that mirror the elegance and complexity of Krug Champagne.

The carrot, known for its diverse culinary applications, will be the focal point of this year’s tribute. Chefs will experiment with various preparations, including roasting, puréeing, caramelising, and juicing, to showcase the ingredient’s rich palette of flavours, textures, and aromas. Complementing this culinary exploration are two new Krug Éditions: the Krug Grande Cuvée 173ème Édition, blending 150 wines from 13 vintages, and the Krug Rosé 29ème Édition, composed of 29 wines from five vintages.

Participants include representatives from Singapore’s Krug Ambassades, such as Zén, JAAN by Kirk Westaway, IYASAKA by Hashida, Buona Terra, Art di Daniele Sperindio, Meta, and Shoukouwa. They will be joined by regional Ambassades from Malaysia’s Michelin-starred Au Jardin and Potager, and Thailand’s two-Michelin-starred Sühring.

From August to December, Singapore’s Krug Ambassades will offer exclusive by-the-glass pairings featuring the latest Krug Éditions, paired with carrot-inspired dishes. This limited-time experience invites guests to explore Krug through a fresh culinary perspective. Additionally, Moomba, Singapore’s sole Off-Trade Krug Ambassade, will feature a dedicated window display inspired by the carrot theme.
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This story was selected and published by a human editor, with content adapted from original press material using AI tools. Spot an error? Report it here.

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