Medulla Communications Pvt. Ltd., a leading healthcare advertising agency, has announced its expansion into Singapore, establishing a strategic hub to serve the Asia-Pacific (APAC) region. Known for its expertise in healthcare marketing, Medulla aims to introduce a new super-specialist category as the first digital healthcare advertising agency in Asia.
Medulla has been recognised globally, winning prestigious awards such as the Healthcare Agency of the Year at Cannes Lions and securing top positions at the APAC Effies. This expansion reinforces Medulla’s commitment to delivering comprehensive healthcare marketing services, including brand strategy, performance marketing, and highly targeted digital campaigns.
The Singapore hub will offer specialised digital healthcare advertising services to consumer healthcare, pharmaceutical, hospital, diagnostic, and health-tech brands across the region. Praful Akali, Founder and Managing Director of Medulla Communications, expressed enthusiasm about the expansion, stating, “We are excited to offer this expertise more directly and seamlessly through an office in Singapore.”
Leading the APAC operations is Taffy Ledesma, a seasoned executive with experience in healthcare, FMCG, and agency leadership. Ledesma emphasised his commitment to driving commercial effectiveness for clients, stating, “My focus is on driving commercial effectiveness—and that’s what true partnerships achieve.”
Medulla has collaborated with global companies such as Pfizer, Novartis, and Bayer. With this expansion, the agency is poised to further its mission of delivering transformative healthcare marketing solutions across new frontiers. Founded in 2008, Medulla has consistently been recognised as one of the top healthcare agencies globally.
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