The Singlife-SGFIN Sustainable Future Index 2026, launched by Singlife in collaboration with the Sustainable and Green Finance Institute (SGFIN) at the National University of Singapore, highlights a significant generational divide in sustainability awareness and action. Whilst Gen Z demonstrates the highest awareness of sustainability issues, older Singaporeans are more likely to adopt sustainable practices in their daily lives.
The index, based on a survey of 1,500 Singaporeans and Permanent Residents, evaluates sustainability-related actions across four pillars: responsible investing, climate change action, inclusive solutions, and societal culture. It reveals that although Gen Z is most aware of sustainability, older generations, particularly Baby Boomers, lead in practical actions such as using reusable bags and participating in waste recycling.
A key insight from the index is the role of personal responsibility in driving sustainable actions. Gen Z shows a strong sense of ownership in social sustainability and community engagement, yet cost remains a significant barrier for all generations. The willingness to make sustainable choices decreases when higher financial commitments are involved.
To address these challenges, Singlife and SGFIN have launched the SGFIN-Singlife Sustainable Finance Case Competition 2026, encouraging students to propose practical solutions based on the index findings. A comprehensive white paper, set to be released in Q2 2026, will offer further analysis and recommendations for policymakers, businesses, and individuals aiming to foster sustainable choices.




