Addlly AI, a prominent generative AI innovator and recent Silver winner at the ASEAN Digital Awards 2025, has announced its integration into the HP Garage 2.0 programme. This strategic partnership is set to accelerate the rollout of Addlly AI’s enterprise-grade Generative Engine Optimisation (GEO) suite, designed to enhance brand visibility in AI-driven search engines like ChatGPT, Perplexity, and Gemini.
The collaboration with HP Garage 2.0 will provide Addlly AI with the necessary resources and strategic support to scale its offerings to corporate clients across Asia and key global markets. The GEO suite, which has become Addlly AI’s best-performing product, allows enterprise marketing teams to audit and optimise content for AI-powered discovery, ensuring efficiency and consistency across multiple markets.
Tina Chopra, CEO and Co-Founder of Addlly AI, stated, “Enterprise marketing teams are realising that AI visibility is the new frontier for brand discovery.” The GEO suite not only audits brands for AI-driven search engines but also assists in creating content across various marketing touchpoints.
The platform’s features include intelligent recommendations, autonomous AI agents, and consistent brand voice across channels. Ronie Ganguly, Co-Founder of Addlly AI, noted, “The response from corporate clients has exceeded our expectations.”
Addlly AI’s partnership with HP Garage 2.0 builds on its existing collaborations with industry giants like Microsoft, Meta, and NVIDIA. As generative AI continues to transform consumer engagement, Addlly AI is positioned at the forefront of this digital evolution, making AI-powered marketing solutions accessible and effective for large organisations.
