Adidas has launched a new store at Resorts World Sentosa, Singapore, offering a diverse range of products for men, women, and children. Open since 7 August, the store is located within the Weave lifestyle hub, known for its striking architecture. This new location aims to attract holidaymakers and provide a unique shopping experience with resort-specific offerings.
The store is notable for its swimwear hub, a first for adidas in Singapore, catering to visitors enjoying Sentosa’s beaches and Resorts World facilities. “We’re thrilled to announce the first adidas store in Resorts World Sentosa,” said Chen Rui Yan, adidas Singapore Country Manager. “This new location provides an exciting new customer base of holiday-makers, allowing us to reach adidas fans in a new way.”
In addition to swimwear, the store offers exclusive T-shirt designs celebrating Sentosa’s beaches, available through print-on-demand. Priced at $14 per design on a plain tee ($35 per tee), these designs are complemented by pins and charms at $12 each. The store also offers customised luggage tags with personalised embossing, enhancing the vacation experience.
Located at #01-205, 26 Sentosa Gateway, the store is part of adidas’ strategy to engage with a broader audience through innovative and location-specific products. This expansion reflects adidas’ commitment to providing unique shopping experiences tailored to local and tourist markets.
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