HDFX, a Singapore-based events and experiential marketing agency, has successfully launched EcoSwift’s Battery Charge and Swop Station, the first public charging and battery-swop station for electric heavy commercial vehicles in Singapore. Located in Tuas, the station was unveiled on 1 August 2025, representing a major advancement in the nation’s green logistics and sustainable transportation efforts.
The launch event, orchestrated by HDFX, featured a 3D, to-scale replica of the station, which served as both an educational centrepiece and the official launch mechanic. This innovative display was synchronised with the unveiling moment, symbolising the activation of Singapore’s first public charge-and-swop infrastructure. A giant LED screen further enhanced the experience by highlighting the station’s main features and communicating key messages to attendees.
HDFX managed the entire logistical setup, including tentage, cooling systems, AV equipment, and guest flow management. The agency also facilitated a live demonstration of EcoSwift’s swop technology, capturing the attention of both media and guests. Ryan Woon, CEO of EcoSwift, praised HDFX for their creativity and professionalism, stating, “The event made a strong impression and truly reflected the future-forward ethos of our brand.”
Chua Wen Fang, Events Executive at HDFX, expressed pride in the team’s execution, noting the project’s significance for Singapore’s sustainability journey. Miki Hay, Founder and Managing Director of HDFX, emphasised the alignment of EcoSwift’s vision with HDFX’s values, highlighting the importance of partnering with purpose-driven brands.
Founded in 2004, HDFX has completed over 2,000 events and partnered with more than 150 brands across Asia. The agency is known for its high-definition, marketing-driven campaigns, blending creativity, precision, and strategic insights to bring innovative ideas to life.
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