Income Advisory Financial Advisers (IAFA), a subsidiary of Income Insurance Limited, has announced a strategic partnership with Arta Finance, a digital wealth management platform, to offer sophisticated investment opportunities to Singapore’s accredited investors. This collaboration will provide IAFA clients with access to private markets and structured products typically reserved for ultra-high-net-worth individuals.
The partnership will also see IAFA leveraging Arta’s advanced AI tools to enhance personalised investment strategies. Grace Yong, CEO of IAFA, stated, “This partnership with Arta gives our accredited investors access to financial instruments that are typically out of reach for them, except for the wealthiest.”
Arta Finance, founded by former Google executives, aims to democratise access to elite financial services. Amanda Ong, Country Head, Singapore at Arta Finance, noted, “Our platform is purpose-built to serve the needs of accredited investors and opens up a much wider universe of investment opportunities.”
This collaboration marks Arta’s first financial advisory partnership and a significant milestone in its B2B journey. The partnership is set to provide exclusive offerings to IAFA’s accredited clients this quarter, further enhancing the financial advisory firm’s service delivery.
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