Kantar has announced the appointment of Rika Sharma as the Executive Managing Director for its Southeast Asia Cluster and Singapore business. With over two decades of experience in digital and marketing leadership across North America and the Asia-Pacific region, Sharma is set to drive Kantar’s strategic vision and accelerate its momentum in Southeast Asia. Her previous roles include leading Sales and Strategy for Google Agency Partners and Industry Bodies in APAC, as well as senior leadership positions at Digitas SEA and Ogilvy APAC.
Sharma’s appointment is expected to strengthen Kantar’s alignment with its global vision, leveraging her strategic clarity and collaborative leadership style. Cheong Tai Leung, CEO of APAC at Kantar, remarked, “Rika brings a rare combination of strategic depth, commercial acumen, and people leadership to Kantar. As we accelerate our momentum across Southeast Asia, Rika’s experience and perspective will be instrumental in strengthening our client partnerships and advancing Kantar’s regional ambitions.”
Sharma expressed her enthusiasm about joining Kantar, stating, “I’m delighted to be joining Kantar at such a pivotal moment for the business. Kantar’s deep consumer understanding, trusted client partnerships, and commitment to innovation strongly resonate with me. I look forward to working with our talented teams across Singapore and Southeast Asia to build on this strong foundation, help brands navigate an increasingly complex marketplace, and unlock sustainable, meaningful growth across the region.”
Kantar, a leading AI-native marketing data and analytics business, continues to be an indispensable brand partner to the world’s top companies, combining meaningful attitudinal and behavioural data with advanced analytics.
