Notion, the global workspace platform, has unveiled research highlighting significant inefficiencies in Singapore’s workplaces, revealing that local office workers lose an average of 66 minutes daily to inefficient tasks. This amounts to over five hours weekly, potentially costing the nation up to $62 billion (SG$85b) annually, or 12.5% of its GDP. The study surveyed 1,000 office workers and pointed to fragmented digital experiences as a primary cause of this productivity loss.
Fragmented digital tools are a major contributor to workplace stress, with nearly half of respondents using three to four different tools daily. More than a quarter juggle five or more, leading to frequent tool-switching and increased cognitive load. This constant switching, occurring up to ten times a day, adds to workplace stress for 48% of workers. Additionally, nearly a quarter of respondents spend one to two hours daily searching for documents and data across platforms.
The research indicates a strong appetite for AI solutions, with 82% of office workers expressing interest in AI tools to reduce time spent on information searches and platform switching. Younger professionals, particularly Gen Z, show a keen interest in AI-powered workflows.
Andrew McCarthy, General Manager of ANZ, SEA, and India at Notion, stated, “The digital workplace has become a maze of disconnected tools that’s taking a serious toll on Singapore professionals. With 76% of workers calling for businesses to unify their tech stack, we need to listen.”
Notion is responding to this demand by investing in Singapore and hiring its first local team member. The company has also announced plans to expand its accessibility across Southeast Asia with upcoming launches in Thai, Vietnamese, and Indonesian languages.
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