Welzo Inc, an innovation-driven company in the agri-horticultural sector, has announced the establishment of a wholly owned subsidiary, Welzo Singapore PTE LTD, as of 2 June 2025. This strategic move is designed to accelerate the company’s expansion into the Southeast Asian market, leveraging Singapore’s robust business environment and international connectivity as a regional hub.
The Singapore office will focus on several key areas to drive growth across Southeast Asia. These include the development and execution of marketing strategies tailored to the unique market characteristics and consumer trends of each country. Welzo plans to enhance brand recognition and expand sales channels by participating in trade shows and collaborating with local partners.
Additionally, the subsidiary will handle the import and export of agricultural products, feed ingredients, and pet supplies. By partnering with local businesses, Welzo aims to establish a responsive supply system that promotes high-quality Japanese products and imports raw materials suited to local needs. The office will also manage logistics, customs, and quality control to optimise the supply chain.
Welzo is committed to recruiting skilled local professionals to ensure culturally sensitive services and foster regional business operations. President and CEO Yoshifumi Kanao stated, “Singapore is not just a gateway to Southeast Asia—it’s a global hub where innovation and agriculture can converge.”
This new subsidiary is expected to play a pivotal role in Welzo’s future regional expansion and global business growth, reinforcing its commitment to sustainable and socially responsible practices.
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