FairPrice Group (FPG) has announced an ambitious expansion of its Neighbourhood Food Share (NFS) initiative, aiming to increase distribution points from 51 to 60 by the end of 2025. This move is part of FPG’s celebration of its 52nd anniversary and Singapore’s SG60 milestone, reflecting its commitment to supporting vulnerable communities across the nation.
Launched in September 2023, the NFS initiative currently distributes over two tonnes of rescued fruits and vegetables monthly to more than 25,000 beneficiaries. Since its inception, the programme has provided over 30 tonnes of fresh produce to those in need. The expansion is supported by the Peoples’ Association, which has been a strategic partner since August 2024.
Group CEO of FairPrice Group, Vipul Chawla, highlighted the importance of the initiative, stating, “The Neighbourhood Food Share initiative reflects our commitment as Singapore’s largest retailer to make every day a little better for those we serve by empowering the underprivileged in our community to lead healthier, more fulfilling lives.”
The initiative is part of a broader effort by FPG and the FairPrice Foundation to enhance nutrition access for underprivileged communities. Other efforts include the Protein Pledge, a commitment to provide $730,000 (S$1 million) of fresh protein by 2025, and the launch of A Full Plate, Singapore’s largest food donation drive.
As FPG continues to expand its reach, the Neighbourhood Food Share initiative stands as a testament to its dedication to community welfare and food security in Singapore.
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