Singapore-based wellness tech startup MEURAKI is set to debut its innovative app at the Genesis Village Festival 2025, taking place from 11 to 12 October at Gardens by the Bay. The app, designed to gamify wellness, aims to engage users through digital quests and community activities, offering rewards and progress tracking to make wellness an interactive experience.
The launch comes in response to a survey by the Ministry of Manpower, which revealed that one in three workers in Singapore reported stress or burnout in 2024. With rising youth mental health challenges, MEURAKI seeks to provide accessible wellness solutions by integrating gamification, community, and marketplace features. Founder Michelle Ngiam stated, “Wellness shouldn’t feel like a chore; it should be something people want to engage with daily.”
The festival, located at Silver Garden near the Flower Dome, will offer free admission, with some workshops requiring paid passes. MEURAKI’s app, available on iOS and Android, extends the festival experience into a daily digital companion, supporting habit-building and community engagement.
Looking ahead, MEURAKI plans to launch a marketplace in Q1 2026, connecting users with wellness practitioners and products, thereby creating new channels for small and medium-sized enterprises in the wellness sector. The Genesis Village Festival marks a significant step in MEURAKI’s mission to become a comprehensive wellness ecosystem platform.
