XIAO NOODLES, a leading Chinese quick-service restaurant chain listed on the Hong Kong Stock Exchange, has opened its 500th global outlet at 313@Somerset, Singapore. This marks the brand’s first foray into the Southeast Asian market, with plans for further expansion in the region, including a new location at Tampines Mall.
Founded in 2014, XIAO NOODLES has built its reputation on delivering authentic Chongqing-style noodle cuisine. The brand’s philosophy, “Small things make a big difference,” is reflected in its menu, which features signature dishes such as Red Bowl Noodle, Mala Noodles with Peas and Meat Sauce, and Maocai Hot Pot Series. The chain’s successful IPO in Hong Kong has paved the way for its international expansion, aiming to introduce a standardised Chinese casual dining model globally.
The Singapore outlet not only showcases XIAO NOODLES’ signature dishes but also introduces a digital operational framework designed for consistent quality and scalability. “Launching our first store in Singapore is a pivotal milestone for XIAO NOODLES,” said Song Qi, Founder and CEO. “This flagship location serves as a blueprint for how we can honour our Chinese culinary heritage whilst catering to local taste preferences.”
The opening in Singapore is part of XIAO NOODLES’ broader Asia-Pacific strategy, serving as a model for understanding overseas operations and further expansion. With over 500 stores across Greater China, the brand is committed to sharing authentic Chinese noodle cuisine with the world.
