Axis Communications has relaunched its Singapore Axis Experience Centre (AEC) with co-founder Martin Gren emphasising the importance of integrated security solutions. The event, held on 11 November, showcased Axis’s commitment to advancing connected surveillance strategies by demonstrating how video, audio, access control, and intercom systems can work together to meet enterprise security needs.
The upgraded AEC provides a platform for security, IT, facilities, and operations teams to explore hands-on technology and engage in discussions with Axis specialists and partners. Customers can bring specific system challenges or planned projects to see how various technologies can be tailored to their requirements. “Seeing an incident is only the beginning,” said Gren. “Bringing video, audio, intercoms, and access control into the same conversation helps customers think about the response they need, not just the devices they buy.”
Ettiene Van Der Watt, Vice President Asia Pacific at Axis Communications, noted that the Singapore AEC aims to bring customers and partners together to evaluate connected technologies before committing to a project. “Security investment has to answer an operational question—what can your team do when something happens?” he stated.
The Singapore relaunch follows the opening of the Seoul AEC on 10 November, reinforcing Axis’s dedication to supporting customers across the Asia Pacific region. Organisations planning security upgrades or new facilities are encouraged to visit the Singapore AEC to address their priority security challenges.



