DBS, in collaboration with Enterprise Singapore and the Infocomm Media Development Authority, has launched an enhanced version of its Spark GenAI programme to accelerate AI adoption among small and medium enterprises (SMEs) in Singapore. This initiative aligns with the country’s National AI Strategy 2.0, which seeks to integrate AI more effectively across businesses.
The updated programme introduces a three-tier approach tailored to SMEs’ varying levels of AI readiness. The tiers—Start, Accelerate, and Scale—offer guidance from basic AI tools to comprehensive integration across operations. Participating SMEs will benefit from advisory support, workshops, and access to a global network of over 16,000 solution providers through IMDA’s Open Innovation Platform. Eligible businesses can also receive up to 50% grant support for AI-enabled solutions.
A new AI playbook, “Implementing AI for Impact,” developed with KPMG and supported by SkillsFuture Singapore, complements the programme. It provides practical use cases, success stories, and a readiness diagnostic tool to help businesses assess their AI capabilities.
Chen Ze Ling, Group Head of Corporate and SME Banking at DBS, emphasised the programme’s role in reducing adoption barriers and supporting businesses in building future-proof capabilities. Johnson Poh from IMDA highlighted the importance of equipping SMEs to harness AI’s potential, whilst Geoffrey Yeo from Enterprise Singapore reiterated the commitment to providing practical tools for AI adoption.
The enhanced Spark GenAI programme is part of DBS’ ongoing efforts to leverage AI in business transformation, following its recognition as the World’s Best AI Bank in 2025.



