ETC has announced the launch of a freehold residential site at 33 Sembawang Road in the Springleaf/Upper Thomson precinct for collective sale. The public tender for the site, currently occupied by Hong Heng Garden, will close on 23 September 2026 at 3pm. This marks the first collective sale attempt for the property, following the successful consent of 80% of the owners.
The site, zoned for residential use under the URA Master Plan 2025, offers a plot ratio of 1.4 and can yield a gross floor area of approximately 11,386.38 square metres. The reserve price is set at S$130m, equating to a land rate of S$1,128 per square foot per plot ratio, inclusive of a 7% bonus gross floor area.
Swee Shou Fern, Head of Investment Advisory at ETC, highlighted the site’s appeal, stating, “The launch of 33 Sembawang Road comes at an opportune time when demand for homes within the Outside Central Region (OCR) continues to remain strong and healthy.” She emphasised the scarcity of reasonably-sized freehold redevelopment sites in Singapore, making this a rare acquisition opportunity for developers.
The site benefits from its proximity to the Thomson-East Coast Line and various lifestyle amenities, enhancing its connectivity and appeal. Additionally, the area is set to gain from upcoming developments, including a mixed-use project at Upper Thomson Road, which will add commercial space and amenities.
With its strategic location and freehold status, 33 Sembawang Road presents a significant opportunity for developers looking to expand their landbank in a thriving residential market.
