Prudential Singapore, in collaboration with the South East Community Development Council (CDC), has introduced the “Get Fit Get Lit” (GFGL) programme to equip 3,000 children with essential life skills by the end of 2027. Launched on 27 June at Siglap Community Club, the initiative targets children aged 7 to 12 in the South East District, focusing on financial literacy, climate resilience, and health education.
The programme was inaugurated by Dinesh Vasu Dash, Mayor of South East District, and Chan San San, CEO of Prudential Singapore, alongside 145 children and their families. GFGL combines classroom learning with interactive activities, teaching children the financial concepts of “Earn, Save, Spend, and Donate.” It also addresses the impacts of climate change and health risks, such as dengue, prevalent in Singapore.
Chan San San highlighted the importance of instilling these skills early, stating, “The early habits we build when we’re young stay with us and shape the decisions we make later in life.” The programme is supported by Prudential employees and financial representatives who volunteer to deliver these lessons.
South East CDC will leverage its network to roll out GFGL across up to 15 schools and community partners, including CHIJ Katong Primary and Geylang Methodist School. Mayor Dinesh Vasu Dash emphasised the value of community partnerships in nurturing young individuals, saying, “We hope to give as many children as possible a strong foundation for the future.”
Building on Prudential’s ChaChing initiative, which has reached over 20,000 children since 2018, GFGL aims to foster a healthier, more resilient community through practical education.



