Newsflash Asia – Breaking Stories, Smarter and Faster

[user-icon-header-short device='mobile']

Accor signs 1,443-suite deal with Tropicana

Accor, a global leader in hospitality, has signed a hotel management agreement with Malaysia’s Tropicana Corporation Berhad to introduce Mercure Living Genting Highlands. This new venture aims to blend global hospitality expertise with sustainable township living, offering an extended-stay option in the popular leisure destination of Genting Highlands. The development, set to open in 2028, will feature 1,443 fully furnished suites catering to long-stay guests, leisure travellers, and homeowners.

The Mercure Living Genting Highlands will be part of the TwinPines Serviced Suites at Tropicana Grandhill, a wellness-focused precinct within the expansive Tropicana WindCity township. This collaboration underscores Tropicana’s strategy to expand into the hospitality sector, providing homeowners with a branded hospitality asset managed to Accor’s global standards. “Mercure Living Genting Highlands represents an exciting opportunity to expand our extended-stay offering in Malaysia,” said Garth Simmons, Chief Operating Officer, Premium, Midscale & Economy Division, Accor Asia.

The project is designed to meet the growing demand for professionally managed hospitality and extended-stay accommodation. It will offer residential comfort with hotel services, including kitchen and dining facilities, an all-day dining restaurant, an executive lounge, and a heated swimming pool. Ixora Ang, Managing Director of Marketing & Sales and Business Development for Tropicana, highlighted the development’s commitment to sustainability and smart living, stating it reflects their vision of delivering future-ready communities.

Accor currently operates 28 hotels in Malaysia, with the signing of Mercure Living Genting Highlands marking a significant milestone in its expansion, adding 1,443 keys to its development pipeline. This project aims to enhance Genting Highlands’ appeal as a premier leisure and tourism destination.

This story was selected and published by a human editor, with content adapted from original press material using AI tools. Spot an error? Report it here.

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats

Join The Community

Join The Community

NEWSFLASH

x Studio

Connect with your clients by working with our in-house brand studio, using our expertise and media reach to help you create and craft your message in video and podcast, native content and whitepapers, webinars and event formats.