CIMB Bank Berhad has unveiled CIMB Private Wealth, a new segment aimed at affluent clients across ASEAN, offering tailored financial solutions and exclusive experiences. This initiative, announced on 20 July 2026, seeks to address the evolving needs of high-net-worth individuals and business clients in the region.
CIMB Private Wealth combines institutional financial solutions with bespoke advisory services to support clients in achieving growth, wealth preservation, and legacy planning. The offering is part of CIMB’s Forward30 ambition, designed to cater to the complex wealth management needs of today’s affluent clients. Haniz Nazlan, CEO of Group Consumer Banking at CIMB Group, highlighted the importance of trusted partnerships in navigating the complexities of wealth management, stating, “We are seeing a great rewiring of wealth, especially in the ASEAN region.”
The ASEAN economy, valued at $4t, is experiencing significant growth, with affluent households expected to increase by 5% to 6% annually. CIMB Private Wealth aims to leverage this growth by providing clients with access to a comprehensive ecosystem of investment, lending, and protection products, alongside wealth advisory services.
Clients will benefit from regional recognition and privileges, supported by CIMB’s robust commercial and wholesale banking solutions. The service also includes personalised advice from senior relationship managers and investment advisers, backed by CIMB’s Chief Investment Office.
CIMB’s initiative reflects the growing demand for sophisticated wealth management solutions in ASEAN, positioning the bank as a key player in the region’s financial landscape.
