Skechers has celebrated the grand reopening of its flagship store at Bugis Junction, Singapore, on 18 June 2025. The store, now over 4,112 square feet, more than doubles its original size and showcases a sleek design with deep navy and bold fuchsia accents. The event was highlighted by the presence of K-pop icon MINNIE from i-dle, who joined Cedrick Tan, President of Skechers Southeast Asia, Hong Kong, and South Korea, for the official unveiling.
The reopening event featured several key highlights, including a private walkthrough with MINNIE, where she explored Skechers’ latest product innovations and retail concept. A vibrant fashion showcase at the Bugis Square Outdoor Atrium displayed Skechers’ footwear and apparel range. Additionally, an engaging Q&A session with MINNIE, hosted by Hazelle Teo, provided fans with exclusive insights.
The new flagship store offers Skechers’ latest collections, such as Court Classics, Skechers Street Shadow Collection, Pickleball, and Performance Technical Running. A standout feature is the SafeSize technology, which provides personalised footwear recommendations, enhancing the shopping experience.
Located at #02-11 Bugis Junction, the store joins Skechers’ Jewel Changi Airport location as a key retail destination in Singapore. The event also included interactive activities like a Skechers charms bar for sneaker personalisation and a themed photo booth experience, offering fans and contest winners exclusive experiences with MINNIE.
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