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CIMB secures top spot in customer service survey

Newsflash Asia

- August 20, 2025

CIMB Singapore has been acknowledged for its exceptional customer service, earning a place in The Straits Times’ “Singapore’s Best Customer Service Survey 2025/26” for the third consecutive year. The survey, conducted by The Straits Times and Statista, gathered feedback from over 10,000 customers, evaluating more than 100,000 customer assessments across various brands.

Victor Lee, CEO of CIMB’s Growth Markets and Singapore, expressed gratitude for the recognition, stating, “Service excellence is in our DNA. To be recognised three years running is truly humbling, and it is a reflection of the dedication of our people who live our purpose of advancing customers and society every day.”

CIMB Singapore has distinguished itself as a challenger bank by leveraging its ASEAN network and focusing on customer needs. This strategy has resulted in significant growth, with consumer customers increasing 2.1 times and the commercial client base expanding 2.6 times from 2020 to 2024. In 2024, the bank achieved a 39% year-on-year increase in profit before tax and a return of equity of 19.9%.

The bank continues to innovate by offering services such as 24/7 fixed deposit services via the CIMB Clicks mobile app, dedicated relationship managers for clients, and quick personal loans. As the financial landscape evolves, CIMB remains committed to delivering customer-first experiences that simplify and enhance banking.

CIMB’s consistent recognition in the survey underscores its commitment to service excellence and positions it as a leader in Singapore’s competitive banking sector.
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This story was selected and published by a human editor, with content adapted from original press material using AI tools. Spot an error? Report it here.

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