Family offices in the Asia Pacific (APAC) region are outperforming their global counterparts, according to Citi Wealth’s 2026 Global Family Office Report. The survey, conducted in June and July 2026, reveals that 26% of APAC family offices achieved returns above 15% year-to-date, driven by robust public equity markets, including a 30% rise in the Nikkei 225.
The report highlights APAC’s leadership in direct investing, with a 79% participation rate, the highest globally. A significant 77% of these offices rely on internal teams for sourcing investment opportunities, indicating a high level of professionalisation.
Artificial intelligence (AI) has emerged as a key investment theme, with 80% of APAC family offices identifying it as a primary focus. This is complemented by interests in healthcare, robotics, and software. Additionally, APAC offices show the greatest comfort with digital assets, with half reporting no significant barriers to adoption.
APAC family offices are also proactive in managing market volatility, with 62% adopting active management strategies and 49% implementing hedging, surpassing global averages. Concerns over global financial stability and market volatility are prevalent, partly due to geopolitical tensions such as the oil blockade in the Strait of Hormuz.
Bernard Wai, Head of Asia for Integrated Client Solutions and Global Family Office, Citi Wealth, noted, “Family offices across Asia Pacific have evolved to become increasingly sophisticated, requiring the talent, setup and governance for a sovereign wealth fund-like investment mindset. Whether it is expanding into direct investing programs, leveraging AI interfaces, or executing cross-border tax-aware transactions, family offices here are taking a more holistic approach to wealth stewardship.”
As APAC family offices continue to navigate complex market conditions, their focus on innovation and strategic risk management positions them for sustained success.



